
7
Creating a physical space for an intangible product

8
Gaining cred by using the ultimate expert

6
Inverting an icon to celebrate Women

0
Encouraging real smiles with digital content

7
Reviving a classic character in a contemporary way

5
Bringing a beacon of positivity to one gloomy place

6
Inspiring runners with anti excuses for any time

5
Owning a cultural moment by listening to fans

5
Awarding couples $25K for their wedding or divorce

7
Inspiring people to create beauty from failure

3
Empowering people to think when their heads are blocked

4
Setting new expectations in an expected field

4
Talking with parents before they're parents
0
Experiential
0
Healthcare